How unleashing the ‘Purple Pound’ can benefit disabled people, their communities and local businesses

Posted on the 5th October 2021

 

  • Stockport based Pure Innovations provides support to people with disabilities and disadvantaged groups, to get into work and access community and leisure activities.
  • The ‘Purple Pound’ refers to the spending power of disabled households. More than one in five potential UK consumers have a disability. In the UK alone, the consumer spending power of 13.8 million disabled people and their families equates to £249 billion a year.
  • The charity was ‘highly commended’ in the Best Not-for-Profit Organisation category at the Stockport Business Awards on Thursday (September 30). The charity’s work was also recognised at the Greater Manchester Business Awards, where they were a finalist in the Community and Social Responsibility category.

Pure Innovations, a Stockport based charity, is demonstrating how unleashing the ‘purple pound’ is benefiting disabled people, their communities, and businesses in the region.

Across the globe there are over one billion disabled people who remain one of the most excluded groups in our society and have been among the hardest hit during the Covid pandemic.

Local based charity Pure Innovations are highlighting how we can build back better from the pandemic with the community working together and harnessing everyone’s skills and abilities.

During the peak of the Covid-19 pandemic, the charity continued to support its clients, community groups, and businesses. This included:

  • Delivering 150 free school meals, supporting 318 clients with medicine and food parcels, donating 2,000 loaves of bread, and serving free cups of coffee to key workers
  • The team at Pure also delivered 50 Christmas dinners, organised 119 socially distanced walks, delivered 150 winter warmer packs and made 539 welfare calls
  • They also organised personal education programmes for 23 learners, travel trained 28 students and secured 58 jobs for people across Greater Manchester.

Pure was shortlisted in the Best Not-for-Profit Organisation category at last week’s Stockport Business Awards, with judges highly commending the charity for helping to bring the community together during the pandemic. It follows on from the recognition the charity recently received at the Greater Manchester Business Awards, where they were a finalist in the Community and Social Responsibility category.

The Stockport Business Awards, celebrating its tenth anniversary, highlighted why the town is one of the best places to do business in the whole of Greater Manchester.

Louise Parrott Bates, Chief Executive Officer at Pure Innovations, said:

We were proud to receive this nomination as the Stockport Business Awards celebrate their tenth anniversary, local businesses and communities operate best when they work together – and that’s been demonstrated no more so than during the pandemic over the last 18 months.

“I’m also celebrating my 30th anniversary working at Pure this year. The growth I’ve seen in that time has been experienced in nearly every corner of our charity. We’ve diversified in our geographical locations, expanding our service area to include multiple facilities across Stockport as well as in Greater Manchester.

“This includes six and counting cafes, coffee shops and bakeries. In addition to physical locations, our growth has included the diversifying of the services and programmes we offer to our communities and our clients.”

 

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